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Live streaming of London Fashion Week via Topshop app takes media by storm

Live streaming of London Fashion Week via Topshop app takes media by storm

This week is London Fashion week – and Red Ant has been instrumental in developing the Topshop app which is live streaming it to iPhones for the first time ever. And it’s going down very well, if media coverage is anything to go by.

Read MorePosted: 20/02/2012

Red Ant brings international expertise to Social Media Week Sao Paulo

Red Ant brings international expertise to Social Media Week Sao Paulo

Social Media Week is currently running a series of high profile events across the world, and Red Ant will be taking part in Sao Paulo, sharing our knowledge and experience of global social campaigns.

Read MorePosted: 15/02/2012

Separating signal from noise - a review of new site launches from the Government and the BBC

Separating signal from noise - a review of new site launches from the Government and the BBC

Two of the UK's largets public bodies have launched revamped websites this week, stimulating a great deal of user feedback - Red Ant's UX expert gives his considered opinion.

Read MorePosted: 02/02/2012

What's happened since the ASA extended its remit?

What's happened since the ASA extended its remit?

Back in February 2011, we discussed the Advertising Standards Authority’s plans to extend its remit to cover company websites and business content on social networks. Almost a year on, here’s another look at the legislation and how, if at all, it has affected the development and management of websites and online promotional material.

Read MorePosted: 17/01/2012

Season's greetings from all at Red Ant!

Season's greetings from all at Red Ant!

2011 has been a fantastic year - thanks to everyone who has worked with us, supported us and followed us. Happy holidays!

Read MorePosted: 22/12/2011

Thanks for the meme-ories

Thanks for the meme-ories

Internet memes have become part of the fabric of the web, where ideas and opinions spread almost instantaneously among millions of people. We take a look at how achieving meme status can affect brand image.

Read MorePosted: 12/12/2011

Google+ for business – part 2

Google+ for business – part 2

Google+ has finally launched Pages - a move much anticipated by brands. But has it lived up to their expectations, and is it a viable platform for social engagement? Our Stratetgy Director Gemma Mahoney weighs up the pros and cons.

Read MorePosted: 18/11/2011

Google SSL changes

Google SSL changes

Google is making changes which will reset the boundaries for a private web. Our search expert looks at what this means for the SEO community.

Read MorePosted: 01/11/2011

DroidCon - an insight into the future of Android

The mobile experts at Red Ant recently attended DroidCon, Europe's largest Android conference, and got unique access to the latest opinions, trends and developments in the Android community. Here's our take on DroidCon's key messages.

Read MorePosted: 21/10/2011

The changing face of Facebook and what it means for brands

The changing face of Facebook and what it means for brands

Facebook has made a number of significant changes to how it looks and how it works over the last few weeks. We look at their importance and how they will affect brands.

Read MorePosted: 04/10/2011

What is StumbleUpon Paid Discovery?

What is StumbleUpon Paid Discovery?

StumbleUpon's users have been sharing, reviewing and recommending their favourite web pages, photos and videos for almost a decade - today, they're 15 million strong and growing. We look at how businesses can use StumbleUpon and its paid discovery options to reach this audience in a targeted and engaging way.

Read MorePosted: 13/09/2011

The website is dead; long live the (evolved) website

The website is dead; long live the (evolved) website

It's the end of the website as we know it - we take a look at what that means and how it will affect businesses in the future.

Read MorePosted: 01/09/2011

Ten Tips for Mobile UX

Ten Tips for Mobile UX

As the mobile channel matures and technologies develop, so too does the field of Mobile User Experience. We share ten tips for great mobile UX.

Read MorePosted: 16/08/2011

Yahoo! and Bing take first steps towards integration of the search alliance in the UK

Yahoo! and Bing take first steps towards integration of the search alliance in the UK

Yahoo! has announced to advertisers in Europe that their natural search results will be powered by Bing - here's our overview of what this means to website owners.

Read MorePosted: 02/08/2011

Google+ for business, part one

Google+ for business, part one

Google+ will soon be running its first business trials, but companies shouldn't wait until the programme is publicly open before considering some potential pitfalls and benefits. Here's why.

Read MorePosted: 20/07/2011

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Red Ant and Topshop deliver true multichannel engagement on the iPhone with release of new app

Red Ant has designed and developed a market-leading iPhone app for Topshop, with a unique featureset which engages with customers in-store, at home and online. In just 4 weeks it has been downloaded 280,000 times and has an average 4.5 star rating in the App Store.

Posted: 30/01/2012

Client Services Director Elisa Harca will be giving a talk at the University of Westminster

As part of Red Ant’s ongoing commitment to sharing digital knowledge and expertise, Elisa Harca will be presenting to students from a range of disciplines on Tuesday 31st January.

Posted: 30/01/2012
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