video strategy

According to Google, 78% of online audiences feel that online video content is as good as or better than TV for learning about a product or service, and 64% have taken action after watching a video online – making a purchase, finding out more, visiting a shop or recommending viewing to a friend. Our four stage methodology - planning, creating, actualising and evaluating your digital strategy – includes a comprehensive video strategy encompassing all aspects of audience engagement from video testimonials and viral video campaigns to corporate videos and training videos – an approach which has had global success with a number of leading brands.