What's In Store - Our Latest Retail News
The 7 deadly sins of enterprise data management
From lust to sloth to pride, many businesses are guilty of sins against data. Here’s what to look out for and how to turn from data sinner to data saint.
China's internet celebrity imperative - why brands need to pay up or lose out
Wang Hong are the superstars of the internet, earning upwards of $21m a year – Elisa Harca, Regional Director for Asia, gives insight into how to harness their power
The Entertainer partners with Red Ant to bring AI Christmas chat to online customers
Customers will be able to ask much-loved mascot Jack, dressed as Santa for the occasion, about all the toys and games they can buy this festive season as well as facts, jokes and information about Christmas, via both voice and text input.
Watch the video: Transforming the In-Store Experience with Sofology
See how we partnered with Sofology to take home In-Store Innovation of the Year and Overall Winner at the Retail Systems Awards with an app that delivers clienteling and a truly omnichannel assisted sale
Sofology – transforming the in-store experience for sales colleagues and customers
Sofology is the UK’s fastest growing sofa specialist, and is rapidly becoming a recognised brand thanks to its carefully-crafted activity and ongoing sponsorship of the ever-popular Gogglebox franchise.
10 tips for connected retail
When faced with an ever-rising tide of ‘future of retail’ predictions, tech advances and recommendations on what your strategy should be, sometimes it’s useful to cut the rhetoric and get back to basics.
Data: Retailers must resist the big bang approach
For most retailers, the first wave of in-store digital experience (kiosks, signage and connected POS, as well as customer applications used in-store) is coming to the end of its cycle, and they’re looking to upgrade to the next generation of tech-enabled retail experiences.
GDPR and the ‘right to be forgotten’: time to take our heads out of the sand and become data-smart
Despite heavy fines for non-compliance, only half of UK businesses are aware of the new data regulations due to come into force next year.
Young, Rich and Responsibility Free: How Luxury Brands Are Persuading Wealthy Chinese Millennials to Spend Their Cash
China's wealthy millennial consumers are not all the same, so luxury marketers are advised to apply different strategies when it comes to engaging them.
How to be relevant: delivering technology that provides meaningful experiences to customers
Rather than loyalty, retailers should make best use of technology to achieve ‘relevance’ to the customer's individual needs including location, time of purchase and retail segment.
Live Streaming: 5 Home Truths for Luxury Brands
The industry buzz around live streaming is getting louder all the time, and with luxury travel and other sectors getting in on the act, there’s a growing desire for the immediacy and authenticity of live video delivered directly to the user’s choice of device.
Mobile Web or Mobile Apps, Which One Is Better?
Our Partner, Alex Sbardella, Consultancy Director at Red Ant, a retail SaaS company based in the UK, has kindly contributed a guest post to our blog. In his post, he breaks down the famous argument- What’s better, Mobile web or mobile apps? Find out which channel prevails and takes all.
Customers and technology – three ‘C’s
According to leading research experts Forrester, businesses that sell either products or services can be divided into several categories based on their customer understanding, from customer-naïve to customer-aware and finally, customer-obsessed
Retail tech trends for 2017: App fatigue, cashless societies, and more
Predicting upcoming tech trends has always been difficult. But for Asia, Hong Kong in particular, it’s easy to identify key areas in which retail technology is lacking by looking at what the rest of the world is doing.
Three new year's resolutions for retailers
Following what can safely be called an ‘interesting’ 2016, it’s time to start building the future. For retailers, this means committing to a roadmap for renewal and innovation.
Red Ant & Halfords win Retail Systems 2016 award
We are pleased to announce that we have won this year's Retail Systems award for In-store Innovation of the Year, for our work with Halfords. Here's how we delivered a cutting-edge innovation project from concept to deployment in just weeks:
IoT in retail – is it really 'magic', or just another buzzword?
If Arthur C Clarke is right about advanced tech being ‘indistinguishable from magic’, the IoT has the potential to cast the biggest and most complex spell yet over the way we work, rest and play...
Red Ant and Novus Leisure win UK Customer Experience Award
Red Ant and Novus Leisure, the UK’s largest private bar and club operator, have won a UK Customer Experience Award for its industry-first real-time customer feedback and business insight application.
Did you miss Apple’s most important product launch since the iPad?
AirPods are a hot topic in the tech community - Business Director James Dye shares his opinion on how they're more than just a pair of wireless headphones. In fact, they could be the conduit for the IoT's next phase:
What do your customers really look like?
To get a single customer view – one which unites all customer information about every facet of their shopping behaviour and brings the picture into sharp relief – retailers need to harmonise their data. In his latest column for MyCustomer, CTO Dan Hartveld examines how retailers can go beyond the superficial to get a true idea of what their customers look like
How brands are using VR to improve customer experience in China
Tech-enhanced customer experiences have always had a very receptive audience in China, and as a result, VR technologies are being widely embraced by both brands and platforms.
Cognitive and chatbots need a new kind of developer
Our relationship with computers is shifting from us giving instructions and them delivering outputs to a two-way conversation where they are more coworker rather than servant.
We've been shortlisted for a Retail Systems Award!
We are very pleased to announce that two of our market leading projects have been shortlisted for this year's Retail Systems Awards - In-store Innovation of the Year for Halfords click and collect and Best Use of Technology in the Hospitality and Leisure Sector for the Novus live customer feedback and business insight app. You can see who we’re up against here - results are announced on 3rd November.
Three home truths about the connected customer experience
Connected customer experience is a hot topic - most retailers agree that it is key to success in a highly-competitive climate which is becoming increasingly driven by technical advances.
How I made our AI chatbot more human
There has been a lot of buzz recently about AI chatbots and how brands can use them to engage with customers; there is no doubt that over time, they will continue to grow and become a more seamless part of everyday customer engagement.
Introducing Antony, the virtual concierge built by Red Ant
Visitors to the recent Retail Asia Expo in Hong Kong found themselves taking part in a unique experience – chatting to Antony, an AI bot fluent in English, Cantonese and Mandarin and eager to help them find their way around the expo.
RetailWeek Shortlist 2016
We're delighted to be recognised once again for our work with Halfords - we have been shortlisted in the Retail Week Tech and Ecomm Awards for both the Best Use of Technology In-Store and Innovation of the Year.
Try before you trust – testing times in the world of retail innovation
True innovation relies on having the courage to test, learn and adjust - in his latest article for TechWorld, Dan Hartveld looks at how lean startup methodology can work for retail.
Chatbots – the next phase of customer experience innovation or just another gimmick?
Chatbots and the concept of 'conversational commerce' have really taken off - CTO Dan Hartveld looks at what this means for retailers in his latest article for MyCustomer
Red Ant and Novus Leisure win coveted MOMA award
We are very pleased to announce that Red Ant and Novus Leisure, the UK’s largest private bar and club operator, have won the MOMA award for Relationship Building/CRM for its unique real-time customer feedback app.
Bringing benefits of online, in-store
In his latest column for MyCustomer, CTO Dan Hartveld looks at quick and easy ways to give customers access to all the benefits of online shopping when they visit a physical store.
Halfords’ smart watch click and collect trial ups pick ups and cuts paperwork
Halfords [IRDX RHAL] has successfully completed a trial of smart watches for click and collect at one of its stores and has seen collection rates improve, cut paperwork and got the staff excited about technology.
Oasis partners with Red Ant to develop next generation mobile app
Leading high street fashion brand Oasis has partnered with retail experience specialist Red Ant to develop and deliver a next generation mobile commerce and engagement app.
Introducing PAT – UK retail’s first delivery chatbot
Retail technology and innovation specialist Red Ant (and CMA 2016 Finalist!) has developed the retail industry’s first intelligent messenger bot specializing in delivery and eCommerce fulfillment.
Red Ant shortlisted for MOMA award
We're very pleased to announce that we have been shortlisted for this year's MOMA Relationship Building/CRM award for our work on Novus Leisure's live customer feedback and business insight app - congratulations to the team!
All the small things: How to get click and collect right
Contrary to what most retailers think, innovation isn’t big or clever – small and simple iterations are the way to go about introducing new technology and more connected customer experiences.
A little less conversation, a little more action: Retailers need to keep up with innovation
Retailers must stop talking and start acting on innovation, beginning with small initiatives with measurable goals.
Contactless Intelligence Announces Finalists for 2016 Contactless & Mobile Awards
Our work with Halfords has been shortlisted once again for an industry award – this time, the Retail and Loyalty category in the Contactless & Mobile awards.
Leisure firm Novus turns to feedback app to give social, CRM and etail insight view of its customers
Novus Leisure, the UK’s largest private bar and club operator, has teamed up with retail technology specialist Red Ant to build a unique real-time customer feedback app that will help to measure social sentiment, deliver live business insight and improve service.
Walking the personalisation tightrope – it’s a fine line between clienteling and ‘stalking’
When it comes to customer experience, the difference between ‘good’ and ‘great’ comes down to the judicious and sensitive use of data to provide a personalised journey with the customer at its heart.
Red Ant and Halfords are finalists in the 2016 Retail Week Awards with Oracle
We are delighted to announce that Red Ant and Halfords are finalists for Customer Technology Innovation of the year in the Retail Week Awards with Oracle, along with other major retailers including John Lewis and Waitrose.
In a fiercely competitive retail market, most businesses have now woken up to the fact that they need to have some kind of digital/physical integration strategy of they want to continue pleasing their customers and making a profit.
Red Ant leads UK retail with the introduction of Apple Pay to its Arcadia apps
In a move which places Red Ant at the forefront of retail innovation, Apple Pay is now enabled for its award-winning transactional apps for leading Arcadia stores including Topshop, Topman and Miss Selfridge.
AppCommerce for Sofaworks shortlisted for a BT Retail Week Tech and Ecomm Award
We’re delighted to announce that Red Ant has been shortlisted for BT Retail Week Tech and Ecomm’s OpenMarket Best Use of Mobile award for our work with Sofaworks in developing beacon-enabled App Commerce.
Jack Wills launches its first transactional mobile app
UK fashion retailer Jack Wills has unveiled its first transactional mobile app, which has been developed in conjunction with technology firm Red Ant.
SellSmart – next-generation cognitive retail sales training with the power to increase conversion
Currently the only cognitive retail sales tool in Europe powered by IBM Watson, SellSmart has the potential to transform in-store sales and enable every employee to achieve their full potential, increase sales and improve customer satisfaction and loyalty.
ServicePlus – in-store clienteling, customer loyalty and VIP treatment
Research has shown that, annually, clienteled customers spend up to four times as much as regular customers. There’s no doubt that personalising the customer experience and making them feel like a VIP increases sales and improves loyalty, but providing the right kind of service means equipping your sales staff with the right kind of knowledge.
IBM and Red Ant demonstrate the power of cognitive sales training at Mobile World Congress 2nd-5th March Barcelona, Hall 3 Stand 3H30
IBM has invited Red Ant’s CEO Dan Mortimer and Product Strategy Director Alex Sbardella to demonstrate cognitive sales trainer SellSmart as part of its Digital Service Provider Solutions showcase at this year’s Mobile World Congress in Barcelona.
IBM invites Red Ant to present SellSmart at major US conference
Red Ant’s CTO Dan Hartveld has been invited to present at this year’s IBM Interconnect conference in Las Vegas. As part of a keynote session on cognitive apps, he will be introduced by IBM CMO Steve Gold, and will talk about SellSmart and how it can help bridge the gap between the online and the in-store customer experience.