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Cosmetics customer experience – building beautiful relationships
Successful cosmetics brands are overhauling their in-store experiences to ensure beauty advisors are equipped to offer...
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Retail
Back to basics – store associates are the heart of CX strategy
Store associates should be at the heart of each retailer's strategic move – front-line staff have the power to drive in-store visits and transform the experience for the customer.
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5 questions to ask your retail tech provider
With so many providers to choose from, determining the right one can be tricky. Discover the key questions you should ask a retail tech provider to ensure their software is right for your brand
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Red Ant + Scandit = superior customer experience
Red Ant has partnered with global market leader Scandit to allow store associates to perform advanced barcode scanning, ID scanning for loyalty sign-ups and data capture tasks.
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Why using a retail technology provider might beat an in-house team
Although using an in-house team initially seems the right decision for retail tech, outsourced retail technology providers tend to have much more benefits.
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Why choose Red Ant as your retail solution provider?
Red Ant is very different to the usual retail solution providers out there. Discover what makes us unique!
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What is retail data analytics and why is it so important?
Retail data analytics is a valuable tool for businesses but is often underutilised or forgotten. Using accumulated data can ultimately help retailers outperform their competitors and improve sales and customer retention.
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What do your customers really look like?
Most retailers have a broad idea of who their customers are – generally, it’s a fairly fuzzy picture based on stock movement and the results of any surveys they may have carried out, coupled with a ‘feeling’ based on brand identity.
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What is clienteling and why does it matter in 2023?
Originally used by luxury brands, clienteling is becoming ever more expected by shoppers in all types of stores.
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4 types of retail data necessary for successful luxury brands
Retail data is vital for brand success as it is the best way to make empirical company decisions. This is even more true for luxury brands where legacy systems and new technology have tended to compete.
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What is assisted selling?
Assisted selling has become a necessity to implement in store. Discover why it is so important to a retail strategy today.
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Conscious consumption – considerations for retail
You have solid policies around sustainability and ethical sourcing. But would your store associates be able to answer a customer’s question about them?
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5 ways to improve your in store CX strategy
Creating a customer experience strategy can be a struggle, because it can be hard to identify which areas to invest in first. Here are 5 ways to elevate your CX strategy and deliver a remarkable experience for your customers.
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