Blog

With 81% of consumers regularly shopping online while 83% still choose the in-store experience, we're witnessing the true emergence of hybrid shopping as the dominant consumer behaviour. For retailers, this presents both an unprecedented opportunity and a critical challenge: how do you excel across all channels while maintaining operational efficiency?

Successful cosmetics brands are overhauling their in-store experiences to ensure beauty advisors are equipped to offer personalised consultations. We look at how to achieve the perfect blend of technology and the human touch.

One of the more welcome side-effects of the global pandemic is a renewed focus on health and wellbeing. From solo running apps to zoom-based fitness classes and mindfulness sessions, the UK has seen a 51% increase in prioritisation of health-based activities.

These three I’s will enable you to overcome concerns about the practical implementation of a transformation strategy and reinforce the importance of weighing up cost vs value.

When faced with an ever-rising tide of ‘future of retail’ predictions, tech advances and recommendations on what your strategy should be, sometimes it’s useful to cut the rhetoric and get back to basics.

The ability to offer customers the option to use a QR code to self-register ticks all the boxes for boosting their confidence and securing their trust – both vital elements in increasing loyalty and sales.

Omnichannel retail strategy has recently become a hot topic in the world of retailing but many brands are still uncertain as to what it really means for them and their company.

AI is now well beyond being simply a buzzword. And as is often the case, Middle East-based retailers are ahead of the game when it comes to embracing – and balancing – its benefits.

There is a plethora of clienteling providers out there, competing for partnerships with retailers - however, many clienteling services tend to be surface level or incompatible with what brands need.

Harnessing and making use of the wealth of information coming from the numerous data touchpoints in every customer experience is the key to making more informed and ultimately more profitable decisions. RetailOS’ retail analytics, powered by Sisense, makes sure you have that intelligence at your fingertips.

To keep up with customer demand for real-time, relevant experiences that bring the latest products and trends to their home, beauty brands are looking at one-to-many and masterclass services, as well as one-to-few events for targeted special occasions.

We all know how the story goes –a miserly person is made to revisit his past, look at his present and recognise what his future could be if he doesn’t change his ways. And now A Christmas Carol brings its cautionary tale to the behind-the-scenes business of retail.